Catalog Search Results
Author
Publisher
Wiley Publishing Incorporated
Pub. Date
2022
Language
English
Description
Get the latest tweets, tools, tips and techniques, and kick-start your Twitter marketing campaign! As the fastest-growing social networking service with more than 50 million tweets posted per day, Twitter poses a plethora of marketing possibilities. Boasting more than 50 percent new or updated content, this fun and friendly second edition reflects the latest features that Twitter has implemented to make the service more appealing to business users....
Author
Publisher
Wiley
Pub. Date
2023
Language
English
Description
Network marketing has helped people all over the world achieve financial independence—and it can help you do the same. As a profession, network marketing invites all people, regardless of gender, experience, education, or financial status, to jump on board and build a satisfying and potentially lucrative business. If you want to improve your current financial situation and are ready to become your own boss, then networking marketing is the way to...
Author
Publisher
Wiley Publishing Incorporated
Pub. Date
2022
Language
English
Description
Create a mutually beneficial partnership between nonprofit and for-profit enterprises. Cause marketing creates a partnership with benefits for both a nonprofit entity and a business. Written by an expert on cause marketing whose blog SelfishGiving.com is a key resource on the subject, this friendly guide shows both business owners and marketers for nonprofits how to build and sustain such a partnership using social media like Facebook and Twitter....
Author
Publisher
Wiley Publishing Incorporated
Pub. Date
2023
Language
English
Description
This book includes straightforward advice on building and launching a mobile marketing plan. Mobile communication is hot, and so is marketing on mobile devices. Mobile Marketing For Dummies provides a clear and easy path for creating, launching and making the most of a mobile marketing program. Designed for marketing professionals and other business people who may have little experience with the medium, it explains mobile marketing and how to convert...
Author
Publisher
John Wiley and Sons Incorporated
Pub. Date
2022
Language
English
Description
Tap into the marketing power of Pinterest.
People are using Pinterest to organize their digital lives. This hot social site lets users create visual bookmarks of their favorite things and "pin" them on virtual pinboards. Now you can learn how to market on Pinterest with this hands-on guide. You’ll discover how to launch new products, showcase your brand's personality, seek product approval, run innovative contests and engage your community in a...
Author
Publisher
John Wiley and Sons Incorporated
Pub. Date
2022
Language
English
Description
Organize customers, craft targeted messages or host Hangouts with Google's social network. Google+ is Google's social network that has the social media world abuzz with excitement. With Google tools like YouTube, Picasa, Blogger and Picnik being integrated with Google+, marketers will find Google+ is the best way to reach the long-time users of Google's other tools. Google+ expert Jesse Stay shows you how to create and maximize your Google+ presence...
Author
Publisher
John Wiley and Sons Incorporated
Pub. Date
2022
Language
English
Description
This book features savvy advice for adding video to your marketing plan. Video marketing is rapidly gaining popularity in online marketing, and this fun-but-practical guide presents you with all aspects of video marketing, from planning to production to distribution. You'll learn how to create a video strategy, produce an effective video, put it online and get your video to the right consumers so that you can help your business succeed. The author...
Author
Publisher
Wiley
Pub. Date
2022
Language
English
Description
If you're not tweeting, Facebooking, or blogging by now, your business is getting left behind. Social media marketing is a highly effective way to engage with your customers. It's an easy, inexpensive way to enlarge your audience, add customers, and build your business. This guide provides an indispensable resource for small businesses and start-ups looking for low-cost online marketing strategies, as well as for marketers in larger companies who...
Author
Publisher
Wiley Publishing Incorporated
Pub. Date
2022
Language
English
Description
E-Mail Marketing For Dummies has been updated to reflect the hottest new trends, technologies and strategies! Much has happened in e-mail marketing since the first edition of this book appeared in 2007. With the dramatic rise of social media and mobile devices, there are more ways than ever to target campaigns and maximize your e-mail marketing dollars. The new edition of this helpful book is full of practical advice, whether you're an enterprise-level...
Author
Publisher
Wiley
Pub. Date
2022
Language
English
Description
Having your own business isn't the same as having customers, and one is useless without the other. Whether your business is a resale store or a high-tech consulting firm, a law office or a home cleaning service, in today's competitive environment, strategic marketing is essential. If you want your small business to grow, you need a marketing strategy that works. But how do you get people to notice your business without spending a fortune? Packed with...
Author
Publisher
Pro Indie Publishing
Pub. Date
2022
Language
English
Description
Marketing Simplified gets right to what you need to do to market and promote your product or service. You will not find any research, university studies or theories on how to best market. There is no program you need to join. The Marketing Simplified process can be executed by you, no matter how much experience you have.
Author
Pub. Date
2023
Language
English
Description
In today's competitive job market, securing a great job requires more than just a well-crafted resume and actively looking for a job. You must know and be able to market yourself, your skills, and experience on your resume and on interviews. "Career Marketing" reveals a powerful and innovative approach to job searching that goes beyond the established methods. Drawing between salesmanship, this book empowers job seekers to adopt a salesperson's mentality...
Author
Publisher
John Wiley and Sons Incorporated
Pub. Date
2023
Language
English
Description
Learn the latest social media marketing techniques. Social media continues to evolve at breakneck speed, and the savvy marketer needs to keep up. This bestselling guide to social media marketing has been completely updated to cover the newest vehicles, including Groupon and Rue La La, location-based services like Foursquare and new social networking sites like Google+ and Pinterest. Checklists, case studies and examples will help you decide the...
Author
Pub. Date
2023
Language
English
Description
What you'll get from this book is the inspiration to show up and create your authentic content, and to do it consistently. By being prolific in creating, and generous in sharing authentically online, you will naturally grow an audience of true fans. Some of your fans will, of course, become your clients or students. More importantly, you will enter a vibrant state of creativity that brings benefit into many areas of your business and life.
Author
Publisher
Gatekeeper Press
Pub. Date
2022
Language
English
Description
Winner of five national-level awards:
• 2020 eLit Book Awards – Gold Medal: Education/Academic/Teaching
• 2018 eLit Book Awards – Bronze Medal: Business/Careers/Sales
• 2017 Next Generation Indie Book Awards – Finalist: Careers
• 2017 Best Book Award – Finalist: Careers
• 2017 Reader’s Favorite Award – Honorable Mention: Occupation
The second edition includes 70 new pages, incorporating material from Carla’s highly...
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